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This summer, Bournemouth and Poole’s award-winning seafront has been transformed into a work of art!
Thanks to local gallery, Ambassadeur Art, a variety of artists have created a series of murals that make fun and colourful backdrops for your selfies. The Selfie Wall Trail stretches from Sandbanks all the way to Southbourne meaning wherever you are on the seafront, the perfect selfie opportunity isn’t far away.
Follow the trail on foot, by bike or aboard our famous land trains and don’t forget to take a pit stop – there are plenty of seafront cafés and restaurants along the way.
Download the Selfie Wall Trail map
Download the Selfie Wall Trail leaflet
From 26 May – 2 September, we are encouraging everyone to take amazing selfies in front of one of the 11 walls located along our award-winning seafront. At the end of the summer the best selfie will win a fantastic grand prize that includes:
Entering the competition couldn’t be easier! Simply take a snap and post it on Facebook, Twitter or Instagram using the hash tag #loveselfiewalls, so don’t be shy and strike a pose! You could be the lucky winner of a jam-packed family break in Bournemouth! T&Cs apply*.
What are you waiting for?
There are seven super talented artists involved in the coastal Selfie Wall Trail project, who between them, have created 11 spectacular, vibrant and eye-catching murals dotted along the seafront - all with links to Ambassadeur Art.
Co-creator of the Selfie Wall project and Ambassadeur Resident Artist, Iain Alexander specialises in bespoke portraits under his brand ALTR-EGO. By painting directly onto aluminium sheet metal, he uses a selection of mixed mediums to create an almost three-dimensional movement including diamond dust, oils, acrylics and gold leaf. Iain, whose canvas is situated on the east side of Bournemouth Pier, has created Floating Love, a kaleidoscopic, shimmering heart created from hundreds of butterflies on the wing, while at Branksome, in Poole, dolphins are the glorious subject of Freedom.
Close to the pier, on one of the arches by Harry Ramsden's, you will find Dairo Vargas’ beautiful interpretation of the classic selfie wall angel wings, Fragments of Time. Columbian Vargas is a contemporary artist who creates ethereal, lyrical and abstract work inspired by dance, movement and everyday life, revealing layers of emotions and inner energy.
Street artist, designer and Bournemouth resident Krishna Malla also paints under the pseudonyms 'Hare' and 'Tech Moon' and has added to his already extensive local outdoor art portfolio at Sandbanks with two stunning murals. Arresting and staggeringly detailed, The Owl and the Pussy Cat, will delight selfie-taking adults and children alike.
Ricky ‘Also’ is the adopted artist name for Rick Walker, Founder and Lead Creative for Paintshop Studio. Rick’s experience as a graphic designer has given him a detailed understanding of how to develop brands and formulate creative concept. Rick’s delightful contribution to the Selfie Wall Trail is La Playa - a zany, cartoon like piece adorning six arches at Alum Chine.
Another Dorset based artist and photographer, Miroslav Lucan (Lucan Art), creates large-scale public artworks internationally and locally, including 2017’s smash hit Pier Approach Spiderman project and transforming AFC Bournemouth’s away stand. Into the Stars is a giant red space rocket, enlivening the façade of Happyland amusements, to the west of Bournemouth Pier.
Lewis Sutherland, also known as Smilinlewie, is a Scottish born artist now based in Bournemouth and says that “if you can capture the eyes, you can capture the essence of the subject”. His mesmerising Pick Me, located at Boscombe’s Prom Diner, certainly does this, with richly coloured cuddly toys hoping to be won by an eager little boy at a seaside funfair.
The creator of two vivid and photogenic murals - the charming Beach Fox at Southbourne and Hungry Shark, set to thrill at Branksome, is Arts University Bournemouth graduate, sculptor, painter and illustrator, Owain Nicholls, whose early memories include surfing in the Southbourne waves.
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