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Berendsen announced as Title Sponsor for the BAPTAs

Berendsen take centre stage as the Title Sponsors of the 2018 newly created BAPTAs – the Bournemouth and Poole Tourism Awards.

The celebrated awards are now known as the Bournemouth and Poole Tourism Awards in association with Berendsen, who first began their collaboration with the awards in 2017, previously known as the BTAs.

Berendsen, the award-winning internationally acclaimed laundry company with offices in the UK, Sweden, Austria, Germany and more, already play a crucial role supplying the tourism and leisure industry with textile rental and laundering solutions for restaurants, hotels, spas and many more hospitality organisations. The company continues to innovate to deliver added value services to customers, helping them to distribute the best possible experience to guests.

Michelle Lessig Regional Client Manager of Berendsen says, "As title sponsor, we also have our own award category, the Large Hotel Award which was established 12 years ago, the award recognises the leading hotels attracting visitors from all over the world.

The awards have really helped grow our association within the tourism industry in the area and gives us great presence as an advanced brand. The BAPTAs are bigger and better than ever as it now includes both Poole and Bournemouth and the surrounding areas. This is fantastic as it brings in more businesses and helps with the growth of businesses. It also means more competition for the entrants involved, which makes it more exciting!”

Said Jackie Phillipson, from ROUTEpr and BAPTAs, “We are thrilled that Berendsen have decided to headline this year’s BAPTAs as our Title Sponsor. The awards are not possible without the support of our sponsors and partners, and we have already gained a lot of increased interest involvement for the 2018 glamourous awards, as they expand to include Poole and the surrounding areas in the BH postcode.”

The Large Hotel award emphasises the prime venues in the area, new and old, that offer excellent services to the industry, with over 35 rooms. Entries and nominations are now open, to get involved visit Entries and nominations close on the 10th January 2018.

 Berensden Team

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